Inspire Physical Therapy (IPT) commissioned Washington Media Services (WMS) to develop its branding and custom logo identity. As a brand new Lacey, WA business, IPT needed a powerful statement that enticed visitors to visit.
The custom logo identity is cool and calming with an ice blue and grassy green; invokes feelings of gentleness and professionalism. The styled human figure symbolizes flexibility, renewal and healing. By combining a soft serif font and a medium-thickness sans-serif font, the logo is understated, yet powerful and modern.
PO Box 7184
Olympia, WA 98507
407 West Bay Drive
Olympia, WA 98502
Adriane, Co-Owner/Creative Director
Barbara, Web/Graphic Designer
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